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Communicating the Results – Part 1 of a 4 Part Series: Executive Management

A few years ago, my husband and I took a trip to Greece. We wanted to explore the countryside for a few days and decided to rent a car in Athens. At the reservation desk, the nice gentleman at the counter handed me a road map. Eager to get on our way, I thanked him and put the map in my bag, got into the car and away we went. As my husband was driving, I opened the map to take a look at where we were heading. It’s in English. I took a look out the window. The signs are in Greek. I could not translate the symbols in the Greek words to what I was reading on the map. As they say, “It was all Greek to me” and out the window the map went (not literally out the window). While it was considerate of the car rental representative to hand me a map in my own language, it was a totally useless tool regarding it’s intended purpose. In the end, he truly did not know what I needed.

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